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CeBIT 2005 | DIWA Awards CeBIT 2005 ceremonies

Sunday 13 March 2005 - 19:30 GMT - Reported by: Mark Peters

DIWA Awards CeBIT ceremonies : LetsGoDigital, member and co-founder of the DIWA Awards organisation, was honoured to be part of the DIWA Awards ceremonies during the CeBIT 2005. As a representative of the DIWA (Digital Imaging Websites Association), a world-wide organisation of collaborating websites, together with Erik Kaper, General Manager of the DIWA Awards we handed over several Awards to a number of key players in the Digital Imaging industry.


Olympus receives 3 Awards
Olympus received two DIWA Silver Awards for their Olympus E-300 and Olympus Mju mini DIGITAL cameras, one DIWA Design Award for the Olympus Mju mini DIGITAL and a DIWA Platinum 2004 Award for the Olympus Camedia C-8080 Wide Zoom digital camera. All three Olympus cameras passed the rigorous DIWA test procedure. In 2004, the 8 Megapixel Camedia C-8080 Wide Zoom scored well above the limit for a DIWA Gold Award, thanks to its fast 5x zoom lens with 28-140 mm zoom range, outstanding overall image quality, flexible handling and good value for money. The DIWA members voted for the best of the best among the DIWA Gold Award advanced digital cameras and selected the Olympus C-8080 Wide Zoom as the best of the best, therefore receiving the DIWA Platinum 2004 Award. Both Olympus E-300 and the Olympus Mju mini DIGITAL were reviewed by a number of DIWA members and received the DIWA silver Award.

Olympus SLR E-300 | CeBIT 2005 Olympus Mju mini Digital | CeBIT 2005 Olympus Camedia C-8080 | CeBIT 2005

Olympus SLR E-300

Olympus Mju mini Digital

Olympus Camedia C-8080

Olympus E-300
The Olympus E-300 is the second D-SLR camera based on the FourThirds Standard and delivers a high resolution of 8 Megapixels. The Olympus E-300 incorporates a Supersonic Wave Filter that prevents dust and other foreign particles to ruin the captured image. This is just one of many features distinguishing the E-300 from its rivals, another being its unique appearance in an ultra-compact body. Efficient image processing deliver suitable images for casual amateur photographers. The silver medal represents recognition of high overall performance and is a summary of numerous rigorous tests conducted by DIWA experts.

Olympus Mju mini DIGITAL
Additionally, the Olympus Mju mini DIGITAL features a weather-proof exterior, considered by the DIWA experts to be a vital advantage for active users, on the beach, in a boat, in the ski slopes or other similar environments, normally considered to be hostile to a camera. The Olympus Mju mini DIGITAL met the requirements from the DIWA testing experts with very high scoring results. The average score qualified for a DIWA Silver Award, which is excellent for a camera in its price range and targeted consumers. Beside receiving the DIWA Silver Award the Olympus Mju mini DIGITAL was also good for the DIWA Design Award because of its unique construction. In announcing this award the DIWA jury described the Olympus Mju mini DIGITAL as "a radical diversion from traditional camera designs which unlike many other design products is not an overpriced collector's item for the few, but a useful imaging tool for any design conscious lifestyle enthusiast."

Olympus Camedia C-8080 WZ DIWA Platinum 2004 Award
The Olympus Camedia C-8080 WZ receives the DIWA Platinum Award after being chosen by the DIWA members as the best of the gold winning Advanced digital cameras in 2004. Its high speed wide angle zoom lens proved to be a perfect match with the 8 Megapixel 2/3" image sensor, providing low-noise images with vibrant colours and remarkable sharpness.

Olympus Award ceremony | CeBIT 2005

Konica Minolta DIWA Gold Award
DIWA Awards handed over de prestigious DIWA Gold Award for the Konica Minolta Dynax 7D. The DIWA Gold Award for the Konica Minolta Dynax 7D was accepted by Michael Luft, Customer Support Manager & Product Manager, Konica Minolta Europe. The DIWA Gold medal represents the highest level of performance and is a summary of numerous rigorous tests conducted by DIWA camera experts. With the Dynax 7D, Konica Minolta makes their debut into the fast growing market of digital system cameras. Founded on a long history as high quality camera and optical manufacturers, the high performance Konica Minolta Dynax 7D comes as no surprise. It continues the legacy of the highly successful and reputed analogue Dynax SLR cameras.

Konica Minolta Dynax 7D | CeBIT 2005

Konica Minolta Dynax 7D

Konica Minolta Dynax 7D - Design
The high quality Konica Minolta Dynax 7D body looks very similar to that of a traditional 35mm SLR. This way the step from analogue to digital is as smooth as possible. The Konica Minolta Dynax 7D supports the full range of existing AF lenses which is highly appreciated by the Dynax enthusiast. The experiences of the DIWA members who reviewed the Konica Minolta Dynax 7D digital camera are more than positive. The Dynax 7D makes an impressive performance, all by itself. Its exterior is robust and solid as a professional camera, introducing a huge 2.5" LCD screen with an innovative, rotating camera settings display. Professional is also the 6.1 Megapixel resolution with RAW or RAW+JPEG file formats. Yet, the most revolutionary feature is the built-in CCD Anti-Shake image stabiliser, the first ever in any SLR camera. Add to this a highly efficient AF system, fast overall camera response and burst shooting, as well as the new CxProcess III image processor for outstanding image quality.

Konica Minolta Award ceremony | CeBIT 2005

SanDisk Extreme 3 Innovation Award
DIWA Awards handed over the prestigious DIWA Innovation Award for the SanDisk Extreme III series of flash memory cards. The DIWA Innovation Award for the SanDisk Extreme III series of flash memory cards was accepted by Ed Moro, Managing Director Sales SanDisk EMEA. The DIWA Innovation Award was already handed over during the PMA to Tanya Chuang, Retail Product Marketing Manager and Bob Goligosky, Director of Public Relations, but to make sure the European division of SanDisk got its own version DIWA decided to hand over another copy to SanDisk at the CeBIT 2005 event. The DIWA organisation recognises the importance of this new technology and is therefore pleased to honour SanDisk's Extreme III product line with the DIWA Innovation Award. The new SanDisk Extreme 3 cards are already available on the market.

SanDisk Extreme 3

SanDisk Extreme III

SanDisk Extreme 3 - ESP technology
The SanDisk Extreme III cards use the newly developed ESP (Enhanced Super-Parallel Processing) technology. This is a groundbreaking development that provides the world's highest read and write speeds up to a minimum of 20MB/sec. High-end photographers are in constant search for fast storage products and SanDisk Extreme III is designed to fulfil this need. Beside significantly improved speed, the cards also feature extended operating temperature range, enabling them to work under virtual any condition. The ESP technology combines NAND Flash memory chips and 32-bit RISC processing controller chips. The new ESP has super-parallel write and read operations that are coupled with accelerated flash data bus architecture, allowing twice the transfer speed of an average card on today's market. Thanks to this new technology, the flash card will no longer be the bottleneck during data storage, which was often the case in the past.

SanDisk Award ceremony | CeBIT 2005
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